Web3 and the transition toward true digital possession 

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How do you assume you’d reply if I requested you the following query: “What do you own online?” 

In actual life, you personal your own home, the automotive you drive, the watch you put on, and the rest you have got bought. But do you personal your e-mail deal with or what you are promoting’s web site? How about the photos that populate your Instagram account? Or the in-game purchases on Fortnite or FIFA video video games or no matter else you’re enjoying? 

My greatest guess is, after casting your thoughts by the stuff you use the web for (which for everyone is just about all the pieces, social and skilled), you’d wrestle to discover a stable reply. 

Maybe you’d ask me to clarify what I imply by “ownership.” But it doesn’t actually matter. And whereas I don’t imply this to be a trick query, it sort of is. Because in the present model of the web, we don’t have possession rights on-line. 


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Digital possession: Participants and merchandise 

To perceive why we don’t personal something on-line, we should first perceive the evolution of the web and the way it gave rise to the enterprise mannequin that has dominated its present iteration. 

In the Nineteen Nineties — the decade of desktop computer systems and dial-up connections — the web was predominantly a content material supply community consisting of easy static web sites showcasing info. What we confer with in the present day as Web1 was sluggish, siloed, and disorganized. 

Next got here the platforms, resembling Facebook (now Meta) and Google, pushed by wi-fi connectivity and the growth of handheld gadgets like laptops, smartphones, and tablets, which gave us free-to-use providers that enabled us to edit, work together with and generate content material. These platforms centralized the internet, setting up a top-down construction that noticed customers reliant on their methods and providers. 

This evolution of the web befell in the mid-2000s and is the model we all know in the present day. We name it Web2. It is a mannequin based mostly on connectivity and user-generated content material, made in the picture and pursuits of corporations like Facebook, Twitter, Instagram, and YouTube. 

In this atmosphere, netizens are each members and merchandise. We join providers in change for our knowledge, which is offered to advertisers, and we create content material that generates worth and fuels engagement for these platforms. We do all this whereas having no rights to something on-line.

Our social media profiles may be taken down and our entry to e-mail accounts or messenger apps suspended. We don’t personal any of the digital belongings we buy and haven’t any autonomy over our knowledge. Businesses we construct on-line are sometimes reliant on platforms and are due to this fact weak to algorithms, knowledge breaches and shadow bans. 

The deck is stacked towards us. Because the possibility to not be concerned, when a lot of the commerce and communication in the world takes place on-line, shouldn’t be actually an possibility in any respect. And but there’s nothing that we will level to and name ours. Nothing now we have any precise authority over.

And, it’s this dynamic that Web3 is decided to alter. 

Web3 and the “internet of value” 

Right now, when most individuals hear the time period “Web3” they in all probability assume “metaverse”. But a greater manner to consider Web3 is as the evolution of the web. 

Today, the digital expertise could be very company and very centralized. Web3 will supply the dynamic, app-driven consumer expertise of the present cellular internet in a decentralized mannequin, shifting the energy from large tech again to the customers. It will do that by spreading the knowledge outward — placing it again in the fingers of netizens who’re then free to make use of, share and monetize it as they see match — and increasing the scale and scope of interactions between customers and the web. 

Underpinning that enlargement will probably be assured entry, which implies anybody can use any service with out permissions and nobody can block, limit or take away any consumer’s entry. 

The concept then is that Web3 won’t solely be extra egalitarian however that it’ll create an “Internet of Value” as a result of the worth generated by the internet will probably be shared far more equitably between customers, corporations, and providers, with a lot better interoperability. Users could have full possession, authority, and management over each the content material they create and their knowledge. But how will this assist us transition toward true digital possession? 

NFTs maintain the key to digital possession 

The fact is that digital possession shouldn’t be too exhausting an issue to unravel. And we have already got the answer: NFTs. 

In the public consciousness, NFTs are identified for the initiatives which have garnered the most media consideration, resembling CryptoPunks and Bored Ape Yacht Club. While initiatives resembling these have catapulted the time period into the zeitgeist, the usefulness of the underlying expertise has been a lot much less mentioned. 

Simply put, NFTs act as proof of possession. The particulars of the NFT’s holder are recorded on the blockchain, all transactions and transfers are tracked and clear and out there to the public, and all the pieces is managed by the token’s distinctive ID and metadata.

So, how does this work in follow? Let’s say I create an NFT. As quickly as I add it, a “smart contract” is created that tracks its creation, the present proprietor, and the royalties I’ll obtain. If somebody decides to buy it, they personal that NFT and any extra perks that include possession. Their particulars are registered on the blockchain and no person can edit or take away them. 

Now, let’s say that the marketplace for my NFTs begins to warmth up, demand grows and the worth of my assortment begins to rise. If the proprietor decides to promote, they make a revenue and I earn a small royalty from the resale. The change in possession is tracked on-chain in real-time and the sensible contract ensures my royalty charge is deposited immediately in my pockets. This is the key worth proposition of NFTs: Verifiable possession and the choice to liquidate digital belongings. 

What’s subsequent for Web3? 

This is what possession appears like in Web3. It is the promise that netizens will be capable of personal their digital belongings in the identical manner that they personal their house, automotive and watch. NFTs will usher in a extra equitable digital financial system and will play a central function in the way forward for digital commerce. 

The truth is that as of proper now, we’re nonetheless writing the Web3 rulebook. This remains to be a really new, very younger area. And whereas few issues are sure, what we will say for positive is that the web is simply transferring in a single route: possession. 

The guideline in Web3 is to speed up the transition in direction of a extra equitable digital atmosphere. It could be very a lot opt-in, an web constructed by the individuals for the individuals. It is one during which possession is the basis upon which new merchandise, networks, and experiences are being constructed. And it’s elementary to establishing the web of worth. 

Over the subsequent few years, as Web3 develops it’ll function alongside Web2. The infrastructure supporting Web2 could be very robust and I don’t see us utterly shifting away from that any time quickly. However, in the medium-to long-term, Web3 will utterly reshape our relationship with the web.

Filip Martinsson is cofounder and chief working officer of Moralis.


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